Legacy Customer Data Platforms (CDPs) are large monolithic systems that take 9 to 12 months to implement before a single marketing campaign is run. Composable CDPs, where Snowflake stores their customer data, move faster and produce better results but depend on actionable data already in your Data Cloud.
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Zero to CDP
Hakkoda’s accelerated and cost-effective program to identify, ingest, and act on high-quality customer data within your organization.
Identify the top high-value customer data sources
Transform those sources into unified profiles in Snowflake
Create high-value audience segments from your top data sources
Reach those audiences across your marketing and advertising channels
